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Merchants Square, Williamsburg

Categories: Shopping Malls, Shopping
Inspirock Rating:
4.1/5 based on 150+ reviews on the web
Merchants Square is an 18th-century style retail village in Colonial Williamsburg, Virginia, United States. It is listed on the National Register of Historic Places.HistoryConceived in 1927 by John D. Rockefeller, Jr. and Reverend W. A. R. Goodwin, Merchants Square is considered to be one of the first planned shopping districts in the United States, if not the first. Small shops throughout Williamsburg would move into a centrally located area that used architecture that was in harmony with the restoration’s character.Most of the stores and shops are located on Duke of Gloucester Street (DoG St.) right across from The College of William & Mary’s campus. To keep the area as close to historical accuracy as possible, all telephone wires were placed underground, and modern day technologies such as air-conditioning ducts and garage equipment were hidden with shrubs and plantings.Present dayToday there are over 40 shops and restaurants located in Merchants Square. The area is also used for other purposes, such as seasonal concerts, a farmers' market, and special movie screenings.
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  • Awesome weekend! William & Mary homecoming weekend...nice crowd, kits to see and do. Enjoyed the Taste of Williamsburg tour. 
  • Lots of cute shops with various items. Restaurants, food shops, souvenir shops, clothing shops, etc. Found a bracelet that I needed. We bought some of the delicious cheese and summer sausage for snack...  read more »
  • A condensed area of restaurants, specialty shops, and a theater. There is a pub, and toy shop. Situated between Colonial Williamsburg and the College of William and Mary. Nice place to walk around. 
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