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Bay of Plenty Region

Named by Captain Cook when he saw the abundance of food and supplies enjoyed by the native Maori population of the area, Bay of Plenty Region has a rich agricultural heritage, fertile farmland, and a climate that make this the home of the kiwifruit--a berry synonymous with New Zealand. Development has long supported the productivity of the area, with fishing villages and towns built around the farmland. Nowadays, these areas give visitors a direct route into the landscape and provide numerous Bay of Plenty vacation ideas: boat tours out into the bay, horticultural centers inland, and lots of hiking opportunities through the mountain ranges along traditional trade routes. Renowned for its lakes and areas of geothermal activity, Bay of Plenty Region offers great views of volcanoes and an abundance of geothermal pools in which to relax and heal. Bay of Plenty Region is in North Island. Plan your vacation with our New Zealand tour site and discover the best things to do in Bay of Plenty Region.
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