Officina Profumo - Farmaceutica di Santa Maria Novella, Florence

4.3
#2 of 145 in Shopping in Florence
Founded in the early 13th century by Dominican friars, Officina Profumo - Farmaceutica di Santa Maria Novella has provided herbal potions and medicines to Florence for nearly eight centuries. Learn more about the monastery and apothecary at the museum. Find out about the tradition of medicinal history at the pharmacy, which is stocked with elixirs and cures. You can buy perfumes, cosmetics, or other beauty products inspired by ancient recipes. Plan trip to Florence with our itinerary maker to find out where to go and what to do.
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Officina Profumo - Farmaceutica di Santa Maria Novella Reviews
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TripAdvisor Traveler Rating
TripAdvisor Traveler Rating 4.5
1,018 reviews
Google
4.4
TripAdvisor
  • Unusual perfume, so went with the lookout. Got a wedding gift from a friend, so in return, rose SOAP tablet. I somehow buy hand creams, I really wanted a perfume that is the Clerk's beauty + little scary (laughs) "Please let me sniff scents" is. But a little expensive. So nice to enjoy the atmosphere and some nice ones to buy, but it seems to shop in Japan! Next time I will try (laughs)
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  • There is nothing average about this place but I just don't know how to rate it. The pharmacy is truly spectacular when you look at the architecture and the artwork. We came here because it's the oldes...  more »
  • If you love perfume and tradition you must visit here! Also bathroom toiletries and in the pharmacy area are old medicines as first devised hundreds of years ago. Rose liqueur is amazing.  more »
Google
  • Beautiful building and products but other reviews are correct about the attitude of the staff. I was looking forward to buying a perfume but the woman at the perfume counter ignored me three times when I attempted to get her attention. She looked straight at me, gave me a strained smile then greeted a customer walking up to the counter. I'm not Asian either, I'm white. It was very strange. I'll have to go back another day to buy my perfume.
  • Amazing shop...the athmosphire is fabtastic....there is a sacral aurea, and the scent is everywhere!!! Inside it's wondeful, it's like a museum, and the products are very good
  • Visiting this hidden place is equally an olfactory experience as it is a visual one. I was taken here by a friend who knows and loves the place and their products and I was not disappointed. Sure, paying 10 euros for a single bar of soap seems out of this world, but so does paying for a purse as much as you'd pay for a small car! Each woman has her pleasures and if your is fine fragrances, then you MUST visit Officina Profuma Farmaceutica Santa Maria Novella. I assure you you will love it! P.S.: I just read the other reviews and noticed that people compalin about the staff not being helpful (they really don't seem to try) and the prices not being shown. They are displayed at the entrance but it is embarrassing to keep going there or to ask for each product's price. Definitely not a place for the poor, though. :)
  • Fantastic palace with old fornitures! You can taste a very good the, too! You really have to visit !
  • Excellent products. Pricey, but worth it.

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Variety is not a problem when deciding where to stay in Florence. The compact town center is packed with hotels, hostels, and small inns. The drawback of this upmarket central area is that even family-run B&Bs often cost as much as luxury hotels. For more affordable lodgings, explore the area outside the tourist-driven city center. Staying in one of the city's residential neighborhoods allows you to immerse yourself in the daily life of local Florentines. B&Bs and hotels outside the center offer private parking and spacious rooms, all within walking distance of the main tourist sites.
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