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Ruby Blues Winery, Penticton

4.5
#2 of 21 in Wineries in Penticton
Winery / Vineyard Food & Drink
Under the often-blue British Columbian skies, Ruby Blues Winery stands out with its starkly contrasting citrus-yellow building. Since opening in 2008, the winery has strived to create a funky, fun atmosphere with its constant rock music soundtrack and collection of stiletto shoes for sale. The 1960s theme continues with the winery's old Volkswagon bus and prominence of daisies and murals throughout. The wines here are made of locally sourced grapes, yielding cabernet sauvignons, merlots, syrahs, chardonnay, pinot gris, and viogniers. As you sample the wines, browse through the quirky gift shop for local, whimsical art. Use our Penticton itinerary builder to arrange your visit to Ruby Blues Winery and other attractions in Penticton.
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146 reviews
Google
4.5
  • I’ll spoil the plot by saying Ruby Blues is amazing and worth the visit in order to spare those with the attention of a ferret on a double espresso who don’t like big words or paragraphs longer that t...  more »
  • Stopped for a sample due to the great ratings on Trip Advisor - and were we glad we did! The wine was great and well priced, staff pleasant and pets were welcome (even posted signs to this effect!). T...  more »
  • Shop manager very friendly and informative about winery history and wines. Gave excellent recommendation for a lunch restaurant.  more »
Google
  • I’ll spoil the plot by saying Ruby Blues is amazing and worth the visit in order to spare those with the attention of a ferret on a double espresso who don’t like big words or paragraphs longer that three sentences the remaining 595 words, because there be story time. Two years ago, my girlfriend and I were slogging through West Edmonton Mall (which in the last few years has turned into Guantanamo Bay for chicklet-brains) when we stumbled into a liquor store. Perusing the selection, by almost random we picked up a bottle not out of name recognition but rather aesthetics. It looked pretty. We returned a few days later to our home town and allowed my sister to select one of the several wines we had purchased. And “yoink”, like that, without pause, she snagged that bottle, the Ruby Blues Red Stiletto, following that with her own tale of how she considers it her all-time favorite wine. Period. Two years later, just last fall, my girlfriend and I embarked on our first official wine trip. Over a week, we visited 60 wineries and returned with 120 bottles. So of course, given the hype laid on thicker than Sofia Vergara’s accent, Ruby Blues had to be a destination. Unlike American political ads, this is propaganda you can believe—Ruby Blues is astonishing. Its history is coupled with the competing Red Rooster across the street. The owner of Ruby Blues had started with the other winery, but their phenomenal success proved overwhelming, and after the anxiety of dealing with marketing, winemaking, and weddings around an already expansive and expanding business, the owners decided to walk away. They sold all but one of their fields to a conglomerate and retired…for apparently 30 seconds. Ruby Blues came from their desire to remain winemakers, and we are all blessed for it. When judged strictly on personality, Ruby Blues is Steve Jobs before the iPhone launch. Massive. Deserving. The ornamentation is unique if not a little confusing. Externally, Ruby Blues presents itself as trying to reach back to its hippie youth, the grounds dominated by flower-powered Volkswagen microbuses adorned like they were dropped off by Jane Fonda and Stevie Nicks. Inside, that iconography carries into the merchandise as well but is then fringed on all sides by shoes. Women’s shoes…and not casual flip flops, but expensive high heels. Weird. And obviously, that decision carries not only into the winery’s name but in the titles they bestow on their bottles as well. Their signature wines are the red and white stilettos. The building itself is rather small, obviously, when compared to the competition, but it certainly feels welcoming. The tasting is generous, and the staff is friendly. And the wine is good. I typed this while staring at my 1.5-liter Red Stiletto Magnum, numbered 95 out of 150. That’s right, limited edition, and still sealed though not for much longer. We acquired a few other bottles then, but that’s the star from both that winery and our collection entire, right alongside our 2010 Cassini Cellars Maximus Magnum and our 2013 The Prisoner. Ruby Blues, it must be restated, is exactly why you visit Naramata. Not because of some pageantry in the construction of the winery, but in the passion of the winemaking and the intimacy of their setup. The owners obviously know their craft, and it shows. On our second trip, we took our friends with us, and Ruby Blues was one a very short list of repeated location. It’s worth it folks.
  • Friendly staff, great wines. Red Stiletto is one of my favs.
  • Fun, Colorful, great wine and beautiful views.
  • Perhaps my favourite of all the wineries on the Naramata Bench. It is the one winery I take all visitors to experience. The servers are knowledgeable, friendly and welcoming. The shopping experience is eclectic from the great shoes, pooch products and quirky art finds...but don't forget about the wine. Red or white...it never disappoints.
  • Hidden treasure (well not really hidden - across from Gehringer) but well worth the visit! Fabulous wines (that actually match their great bottles!). Super friendly owner and welcoming, it was a super hot day so they allowed us to bring our puppy in who also had a great time!. Well worth the stop