Paulista Avenue, Sao Paulo

#1 of 1,919 in Shopping in Brazil
Must see · Neighborhood · Shopping
Experience the cosmopolitan atmosphere of the city by walking through Paulista Avenue, a 3 km (2 mi) thoroughfare notable for headquartering a large number of financial and cultural institutions. This important city avenue houses an extensive shopping area, as well as Latin America’s most comprehensive fine art museum, the Sao Paulo Museum of Art. Located in one of the highest parts of the city, the avenue is clustered with radio and TV stations, and is served by numerous subway and bus lines. Once a popular residential neighborhood, the avenue is flanked by lavishly ornate mansions, former homes of the city’s most powerful coffee barons. Bumper-to-bumper traffic is frequent in this area even outside peak hours, so avoid visiting by car or taxi. Put Paulista Avenue and other Sao Paulo attractions into our Sao Paulo day trip planning website, and watch your holiday take shape.
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TripAdvisor traveler rating 4.5
29,421 reviews
  • This road is closed to traffic on Sunday and is open for everyone to safely roam up and down. Fantasic to watch all the groups of drummers, musicians, dancers even yoga as you shop freely. Definitly.....  more »
  • Highly recommend the plaza if you have a few hours. Surprised to find the spring collection already out ahead of season.  more »
  • The main business quarter of Sao Paulo. The streets are lined with museums, parks, galleries and shop. There is a mixture of modern and classical architecture, with full length graffiti art down the....  more »

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